Project News Detail
| Project No : | 205843 |
|---|---|
| Project Title : | Aditya Birla Lifestyle to invest Rs 300-cr annually, retail expansion focus |
| Company Name : | Private Company |
| Project Detail : | Aditya Birla Lifestyle Brands (ABLBL), recently demerged from Aditya Birla Fashion and Retail, has announced plans to invest Rs 300 crore annually over the next five years to double its revenue. Managing Director Ashish Dikshit has stated that the investment will primarily go into retail expansion, with a smaller portion allocated to internal capabilities and technology. The growth strategy will be "disciplined and driven by strong cash flows". Group Chairman Kumar Mangalam Birla noted, "India stands at the cusp of a transformative growth phase, with consumption poised to be a primary driver." Four of ABLBL’s brands exceed Rs 1,000 crore in annual sales, with two crossing Rs 2,000 crore. While there are no immediate acquisition plans, Reebok and Van Heusen innerwear are considered key growth drivers. The company currently generates Rs 7,830 crore in annual revenue. |
| Project Location : | Multi Location (Multi State) - Multi State - India |
| Project Estimation : | Refer Document |
| Status : | Announced |

